Five warning letters were sent by the FDA to different drugmakers for incomplete, false or misleading promotional materials for ADHD meds. Among the ads cited - a YouTube video for Shire Pharmaceutical’s Adderall XR with Ty Pennington that was featured on the “Extreme Makeover: Home Edition” television show. The charges would appear serious - the FDA says the drugmakers variously omitted material facts; minimized important risks; overstated efficacy or made unsubstantiated claims.
Read article at pharmalot.com
Friday, October 03, 2008
FDA Warns Five Drugmakers Over ADHD Ads
Posted by Willow at 10:07 am
Labels: ADHD, drug companies, FDA, Shire Pharmaceutical
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